The Marketing Ideas show was fortunate enough to sit down for a chat with Peter Irvine, Co-Founder of Gloria Jeans Coffee.
Peter has had over 40 years experience in business at a high profile management level. Peter first started his professional career as a junior at DDB Needham, Sydney – which became the second largest advertising agency in Sydney.
Over a span of 33 years at DDB Needham, Peter acquired an extensive portfolio of business expertise, commencing in media planning and buying, progressing to Media Director for Sydney and National Campaigns, then onto General Manager and finally ending his career at DDB Needham as Managing Director.
Whilst at DDB Needham, Peter was part of the team who launched McDonalds in Australia.
In 1996 Peter branched out into franchising and in conjunction with his business partner Nabi Saleh, established the Gloria Jean’s Coffees franchise in Australia.
(source: peterirvine.com.au)
Outsource My Marketing is a full service marketing agency that specialises in Strategy, Creative, Production and Marketing Management.
If you would like help with your marketing in Melbourne, Sydney, Brisbane, Adelaide, Perth, Darwin or Hobart then contact Jeremy Hope today on 1300 131 377 Mobile 0418 564 685
jeremy@outsourcemm.com.au
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